by Anna Brooks
- My morning alarm wakes me up. It plays my iTunes playlist through laptop speakers.
- An hour later, the soundtrack of my walk to work is on full blast through my iPod.
- I walk into the office and a colleague is deep in conversation on her iPhone.
- I sit down with a cuppa at my desk and turn on my Mac.
- I check my twitter feed. I see friends’ photos uploaded from their iPhones.
Apple products and technology have become a part of our instinct in the creative industries. And beyond. Like most designers, I consume at least one of my five a day through the Apple brand.
Yesterday Steve Jobs passed away at the age of 56, leaving behind a foundation that will continue to influence the way we live, work and play. Looking at Apple touch points in my own every day life, I choose to see this as nothing short of revolutionary.
RIP Steve Jobs.
A revolution indeed.
I’m always surprised by the hatred that some people have towards Apple.
The fact that they create ‘some of’ the finest computing and tech products in existence cannot be disputed.
And yet visit any forum discussing Apple and you will invariably fine Mr Professional Web Developer who uses computers every day, loves technology, but who would “never, EVERRRRR” consider buying an Apple product.
So you love technology, but won’t even ‘consider’ buying from one of the leading technology companies in the world?
It’s a strange POV to say the least. But maybe that’s part of their genius, the ability to provoke an emotional response to their products.
Or maybe it’s just cool to hate Apple.
Touché
great post. A friend said something to me which i thought was pretty good:
“Without Steve jobs, the value of design in technology would be significantly less than it is today. You wouldn’t be making advertising campaigns for brands connecting people through Facebook apps as computers and the internet in general would still be something people would be embarrassed to talk about.
On a more direct level, not only would your current computers and phone be an Apple one, but none of its competitors would be a fraction as desirable or usable.
Basically, if you’re involved in interaction design and you don’t respect what Steve Jobs led Apple have done for your industry today, I’d say you were a bit of a dick.”
also this speech is excellent
http://news.stanford.edu/news/2005/june15/jobs-061505.html