Digit designer, Anna Brooks, has a very slick pair of Nike Air Max trainers. They get their share of everyday wear and tear when she’s walking to and from Digit, but like most of us, she barely gets the chance to exercise while she’s at work. Until now. We’ve recently created a game to promote fitness and community across our studio, and to make the best of Anna’s trainers, and the rest of the team’s shoes, too. City Peaks Challenge, our latest R&D project, makes mountain ranges out of staircases using accessible technology. Who knew office buildings could be such valuable resources? When some Londoners look out the window, they see a cityscape. We saw the opportunity to climb Mount Everest. Anna explains:
Like most people in the design world, we at Digit spend the majority of our day sitting, which is exhausting for the mind and body. So we decided to get off our seats and use our R&D stream to encourage fitness in our studio. Digit occupies the 5th floor of Corbet Place, a ready-made exercise machine. To capitalise on this, we built a game that pushes us all to ditch the lift and use the stairs more often.
City Peaks Challenge uses RFID readers to track our stair climbing over the course of a day.
We built custom made boxes to register climbs taken using technology that everybody has in their pocket – the loyal London Oyster card. Its simple: all you have to do is tap in at the bottom using your Oyster card, climb the stairs and tap in at the top. Each person is given login details and can register at http://citypeaks.co.uk They are then able to continually track their progress against their colleagues’. Climbers are represented as flags on the faces of iconic London buildings, visualised as mountains. The first climber to place their flag on the summit conquers the mountain. Thereafter, everyone’s scores are recorded, and the whole group moves to the next city peak. When the entire cityscape has been climbed, the game resets, and the climbers compete to beat the time of the conquering mountaineer.
Each climber’s overall distance climbed is also recorded, and they can compare it to mountain peaks in real life. That means Digiteers can climb Ben Nevis, Kilimanjaro and even Everest over time! As the game progresses, each player is rewarded with medals and messages of encouragement.
Digit is still in the optimistic New Year spirit, full of resolutions and de-toxing, so we thought it appropriate to launch early internally for testing. City Peaks is currently in its initial testing phase with the official company wide launch scheduled for a couple of weeks time. So who knows — maybe your work place could be the next to join the City Peaks Challenge.






Thats delightful! Though actually I’d be fairly content with an app with a simple pedometer that tracked my daily steps against an ambitious route.
Brilliant concept. Beautiful design. Very attractive developer.
I love this idea – it would make me a better person – please make it available to the Public!!
I think this is one of the most creative and brilliantly executed activity based websites I have seen!
Love it!!
[...] out the City Peaks project. Awesome use of urban technology in [...]
Hmm it looks like your website ate my first comment (it was super long) so I guess I’ll just sum it up what I submitted and say, I’m thoroughly enjoying your blog. I too am an aspiring blog writer but I’m still new to the whole thing. Do you have any tips for novice blog writers? I’d certainly appreciate it.
I love it!
are you thinking of going international?
[...] Posted: March 13th, 2012 | Author: Des Holmes | Filed under: News | No Comments »We’ve been thinking a lot about motivation – particularly how we can create more of it. Following on from the gamification trend, a broader [...]
[...] Like most people in the design world, we at Digit spend the majority of our day sitting, which is exhausting for the mind and body. Introducing City Peaks « Digit [...]
[...] of Everest, would it make you take the stairs to work instead of the elevator? That’s what City Peaks, a beta in-house game, bets on. As workers choose to climb the stairs, they scan a card to track [...]
[...] DIGIT invente une application qui pousse à faire du sport en affûtant l’esprit de compétiti…. J’espère bientôt gravir le Mont Blanc. [...]
[...] studio londinese di design, Digit, ha creato un gioco online per i propri lavoratori che si chiama City Peaks. L’iniziativa serve a stimolarli ad usare le scale anziché [...]
You write about interesting things, thank you!
i like mountain climbing because it is a particulary challenging tasks.*
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