Posts Tagged ‘branding’

Who owns the flash mob?

Wednesday, May 6th, 2009

Nick Burcher photo
Let’s play a game of word association, say the name of a brand that you associate with the following words or phrases, ready?

Red: (Royal Mail, Virgin, Coca Cola)
Probably: (Carling)
Men with moustaches: (118)
Flash mob:

Do T-mobile now own the flash mob?

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Blow Bigger Bubbles

Thursday, January 15th, 2009

There’s so much media noise at the moment it’s hard to think. Technology and interactivity have blurred the communications dividing lines so much that no one seems to know what they do any more, let alone how to get interactive. It never used to be like this, did it? (more…)